Vice President, Account Director, PR & Broadcast Services
Becca Reissman is Vice President, Account Director, PR & Broadcast Services at Bridgenext Content Studio. She leads the team’s healthcare and technology practices and the agency’s effort to align media coverage with Generative Engine Optimization (GEO). As a broadcast communications strategist, she works with a team of writers, producers, and media relations professionals to turn complex narratives into campaigns that reach her clients’ target audiences.
Bridgenext Content Studio’s PR & Broadcast Services practice – formerly Definition 6 (D6), and before that, Medialink Worldwide – brings 40 years of broadcast PR authority. The team specializes in multi-channel distribution, including Satellite Media Tours (SMTs), Radio Media Tours (RMTs), and Audio News Releases, with a data-driven, precision-targeted approach that connects traditional earned media with modern digital visibility.
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LinkedIn: Becca Reissman
Email: [email protected]
